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Marketing
CPM Calculator: The Most Efficient Method to Calculate Your CPM Instantly
CPM refers to the cost an advertiser pays for every 1,000 impressions of their ad. An impression happens each time an ad is displayed, regardless…
In This Issues
Sorta CTV: Why Atmosphere TV is Leading the Charge in the Trend
Unlike standard CTV, which is typically consumed at home, "Sorta CTV" operates in high-traffic areas where people consume content passively…
Understanding CPM: What It Is and Why It Matters in Digital Marketing
We all know that digital marketing is changing our world today; creating awareness for your brand is the first step…
The dark side of audience-based marketing
Targeting specific audiences can be awesome, but it can also lead to exclusionary practices. And let’s be real – nobody…
The Power of Brand Storytelling: The Metamorphosis of Apple
In the early days, the world knew not of Apple's magic, but oh, how the journey unfolded! Theirs was a…
