Marketing

CPM Calculator: The Most Efficient Method to Calculate Your CPM Instantly

CPM refers to the cost an advertiser pays for every 1,000 impressions of their ad. An impression happens each time an ad is displayed, regardless…

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How to Measure the Success of Your Marketing Campaigns with Digital Metrics

The ultimate goal of marketing is to drive conversions, whether that's making a sale or getting someone to fill out…

Marketers Eyes are really on Your phone: How AI-Powered Ad Tech is Pushing the Boundaries of Privacy

Some companies may be using AI technology to listen to your conversations and serve targeted ads based on what they…

December 2023

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