Marketing

Understanding CPM: What It Is and Why It Matters in Digital Marketing

The CPA model allows advertisers to pay for specific actions taken by users, such as signing up for a newsletter or making a purchase. This…

Sebastian Hills Sebastian Hills 8 Min Read

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In This Issues

We think this is illegal. Marketers are spying on our phones to sell and show everything

We think this is illegal. Marketers are spying on our phones to sell and show everything. It's like they're watching…

Sorta CTV: Why Atmosphere TV is Leading the Charge in the Trend

Unlike standard CTV, which is typically consumed at home, "Sorta CTV" operates in high-traffic areas where people consume content passively…

Marketers Eyes are really on Your phone: How AI-Powered Ad Tech is Pushing the Boundaries of Privacy

Some companies may be using AI technology to listen to your conversations and serve targeted ads based on what they…

December 2023

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